Enable PayPal, Venmo, and PayPal Pay Later for your merchants – without a separate integration

Historically, software companies had to complete separate integrations to support different payment methods. That meant duplicative development work, separate reporting and data pipelines, disparate merchant onboarding flows, and multiple deposits to merchant bank accounts every day. 

Rainforest’s new collaboration with PayPal changes that. 

Rainforest now has PayPal embedded directly into its core product allowing platforms to immediately unlock PayPal, Venmo, and PayPal Pay Later without additional integrations, merchant onboarding flows, or complexity. Benefits for software platforms and their merchants include:

• Streamlined onboarding: Merchants get access to all payment methods with one simple onboarding flow
• Single API: Configure payment amount and platform split for all payment types via Rainforest’s API
• Unified reporting: Sort, filter, and drill down into all payments (including PayPal, Venmo, and PayPal Pay Later) from one view
• Every payment in context: Metadata ties every payment to a customer, location, job, invoice, or other details
• Real-time data: Power workflows with real-time payment status, details, and metadata via API
• Easy reconciliation: Single daily or weekly deposit with itemized penny-perfect reporting

With this embedded integration, software companies no longer have to choose between easy implementation and expanded payment options. Rainforest’s embedded PayPal integration gives you both.

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Convenience for customers means faster payments for merchants

Your merchants already closed the deal or delivered the service. Now make it effortless for their customers to pay.

When merchant adoption is strong, the next lever for payments growth is end customer utilization. 

Even with strong merchant adoption rates, not every end customer pays through the platform. If their preferred payment method isn’t available or the process feels inconvenient, they’ll pay cash, mail a check, or wait weeks to settle up.

That means slower payments, more time spent chasing invoices, and fewer dollars flowing through your platform.

Convenience isn’t just a nice-to-have. It’s the difference between “invoice sent” and “payment received.”

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Rainforest’s embedded PayPal offering gives end customers an easier way to pay

Helps merchants get paid faster and keep more payment volume on your platform by meeting customers where they already are. 

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Replace offline cash and checks with PayPal 

With 400M+ active accounts¹ and global recognition, PayPal helps your merchants get paid on your platform. When buyers see PayPal at checkout, they’re more likely to complete the transaction. SMB merchants see 46% higher checkout conversion with PayPal.²

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Enable Venmo acceptance

Tap into the next generation of payers with Venmo. By enabling acceptance for 95M active Venmo accounts⁴, merchants connect with a payment method Gen Z and Millennial customers already use and trust. The result is a 73% overall Venmo conversion rate⁵.

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Let customers pay over time

PayPal Pay Later reduces friction on larger, high-ticket purchases. Customers can pay over time, while your merchants get paid up front – so customers don’t have to move offline to larger purchases.

Together, PayPal, Venmo, and PayPal Pay Later help software platforms grow processing volume by increasing conversion, while merchants get paid faster and spend less time chasing receivables.

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Help merchants grow sales and order size with PayPal Pay Later 

PayPal Pay Later gives end customers the flexibility to pay over time, empowering them to make larger purchases.

This helps your merchants boost average order values and sales, unlocking 62% higher average order value with Pay Later³.

End customers pay over time. Your merchants get paid up front, in full.

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Why this is a big deal for your merchants

Across all verticals, merchants need to get paid. With Rainforest’s PayPal integration, they can expect:

• Increased checkout conversion rates
• Close more high-ticket deals with PayPal Pay Later
• Less time spent collecting late receivables 
• Next-banking-day deposits on PayPal, Venmo, and PayPal Pay Later
• Fewer trips to the bank (goodbye cash and checks)
• Easy reconciliation and less admin time

Deliver a convenient checkout experience for end customers, fast and fuss-free payments for your merchants, and more volume for your platform.

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Next steps

• Learn more about Rainforest + PayPal: https://www.rainforestpay.com/paypal 
• See how easy it is to add PayPal with Rainforest: https://docs.rainforestpay.com/docs/paypal 
• Request a free payments strategy review with our expert team: https://www.rainforestpay.com/contact 

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¹  Nielsen Behavioral Panel of USA with 29K SMB monthly average desktop purchase transactions, from 13K consumers between April 2022-March 2023. Nielsen Attitudinal Survey of USA (June 2023) with 2,001 recent purchasers (past 4 weeks) from SMB merchants, including 1,000 PayPal transactions & 1,001 non-PayPal transactions.    

² Based on PayPal internal data of overall conversion rate results for Pay with Venmo from August 2023 - July 2024. Individual results may vary.

³ Globally, the PayPal Pay Later average order value (AOV) is 62% higher than the standard PayPal AOV for small businesses. Internal Data Analysis of Small Business merchants with Pay Later transactions from January – December 2024. Data inclusive of Pay Later transactions across 7 markets (US, UK, AU, DE, ES, IT, FR).