Meet Max
Your AI Head of Payments
Be the first to see Max
Max is currently in closed beta. Register to our upcoming webinar to be the first to see what Max can do: identify payment gaps, prioritize opportunities, and actually do the work for you.
The future of AI for embedded payments
Dear vertical software operator,
Did you know that payments adoption is the single biggest revenue opportunity for most vertical SaaS platforms?
78% of them are targeting an adoption rate of 71% or higher.
Only 25% are achieving it.
The solution isn’t a marketing plan. A price discount. Or a feature.
It’s a person: an experienced payments leader.
Only 1 out of 5 vertical software platforms have a dedicated payments leader in the C-Suite. And the ones that don’t? They’re lagging behind on the payments performance metrics that drive volume and revenue.
But there’s a problem: a real shortage of experienced Heads of Payments who've scaled embedded payments programs before and can do it again.
That's the gap Max fills.
Max gives you direct access to that same knowledge and expertise, on demand. No 6-month executive search required.
Max doesn't stop at knowledge.
He runs execution, doing the work a payments team would do, so you can compete with the same advantage the best-resourced platforms already have.
Don’t have a Head of Payments?
Max is your answer.
Are you a functional leader running payments on the side?
Max gives you the expertise you need to drive results.
Are you a world-class Head of Payments?
Max is the multiplier that helps you create outsized impact with little or no team.
Max exists to give every vertical software platform the edge that comes with real payments leadership.
What you get with Max
Payments leadership without the headcount
Max is trained on the experience of people who've run payments for decades. He does the work even when you don't know what to ask for. No executive search required.
Max tells you exactly what to focus on
Reporting tells you what you have, but Max tells you exactly what to optimize next and how, so you get real results even if you don't know where to start.
Max doesn't just advise. He executes.
Every recommendation comes with the deliverable you'd otherwise have to build yourself. Think product scopes, email campaigns, incentive structures, and even the slides for your next leadership meeting.
Your average AI vs. Max
Average AI
Operations: underwriting, fraud monitoring, chargeback management
Assists inside a program you still have to manage
Reports on what happened
Max
Strategic optimization: attach rate, back-book adoption, utilization, and more.
Leads your payments program or coaches you. You decide.
Decides what to do next, then does it.
Meet Max’s agents
Max isn't one static assistant. He's currently growing a team of specialized agents, each focused on a different lever of your payments program.
Peer benchmarking agent
See how your payments performance compares to your peers
Revenue opportunities agent
Identify, quantify, and rank your biggest gaps so the business case writes itself
Real payments answers agent
Ask your payments questions, and get expert answers
Attach rate agent
Turn new customers into payments customers at the moment of signup
Backbook adoption agent
Convert current customers to a real payments revenue line, without signing a single new logo
Volume activation agent
Get inactive merchants processing and give their customers a reason to pay through your product
Interchange optimization agent
Qualify for the lowest allowable interchange rates on your payments volume
Chargeback response agent
Win more disputes with the evidence you already have on your platform
Merchant migration agent
Move your portfolio to a new provider using Rainforest's proven playbook
Payments launch agent
Stand up payments the right way, without guessing
Statement analysis agent
Get real answers to your payment economics questions
Margin optimization agent
Maximize revenue growth with pricing strategy, cost management, and GTM motion
Ready for a payments leader who never clocks out?
